Brand Style

Ashley Fierro blog, Uncategorized

A natural approach to beauty! I have been saying it for years – I have centered my business around it and now … finally it is starting to be the norm. We see it in the drug store brands and now we see it on the biggest stage in the world. THANK YOU Jessica Alba and Honest Beauty, thank you …

TAX DAY

Ashley Fierro blog, Uncategorized

Eek! Taxes always make us self employed people cringe … How much am I going to owe ?!? Well tomorrow, Tuesday April 18th is the deadline to file your Tax Returns for income earned in 2017 for all you people in the US. Unless you have filed for an extension, you should know how much you are cutting a check …

Spring Cleaning

Ashley Fierro blog, Uncategorized

Spring is the perfect time to give your business a once-over! Things are a bit slower, the busy season is upon us, making it the perfect time to shake out old practices and figure out what is working and what is not … to help your business grow in 2018! If you have a workspace or studio, it is time …

Goal Box … Checked!

Ashley Fierro blog, Uncategorized

I had one of those shifts, light bulb moments yesterday. I sat down to wrap up my 2017 financials and there, at the end of my Quickbooks report (and Excel spreadsheet, because I love Excel), it was there! Proof. Proof that I tripled my income from last year. Now, I am not saying this to be boastful or fishing for …

7 Ways to Think About Your Business

Ashley Fierro blog, Uncategorized

As I come down from the IMATS high of teaching at the biggest makeup show in the world, it makes me think a lot about my path … How I got to where I am today? If you know my story, it is a twisty rollercoaster that took a direction I never would have imagined. It makes me wonder … …

IMATS 2018

Ashley Fierro blog

Let’s talk IMATS!  This year, I had the honor of teaching my very own class at IMATS LA 2018.  I have taught before but along side the amazing Melissa Street and Dominique D’Angelo for a brand doing actual makeup.  But this time was on my own with my own content on BUSINESS … and it was amazing! I decided to …

Forever Clients

Ashley Fierro blog

It’s a New Year and we are all hyper-focused on how we are going to make next year better than the last. We all want our clients to return again and again. But in the makeup world, people do not get their makeup done like clock-work as they do with their hair. When they leave our chair, we are not …

Where Intention Goes, Energy Flows

Ashley Fierro blog

A wise friend once told me, “Where intention goes, energy flows.” You don’t need to be woo woo-y like me to know that is the truth. When you are feeling stressed and over worked, what tends to come into your life? More crappy work! When things are flowing, you are feeling positive and grounded, what tends to happen? You attract …

SAY WHAT YOU MEAN

Ashley Fierro blog, Uncategorized

I’ve noticed something that I need to address head on! In recent Private Coaching sessions with students and meetings with other artists, I am hearing a lot of communication that just sounds like you are not confident in what you are talking about. But as a coach, I KNOW you know better. Then, I came across this article written by …

CLIENT GIFTING GUIDE

Ashley Fierro blog, Uncategorized

It is about that time again … and that time is THE HOLIDAYS! Actually they are pretty much upon us! So NOW is the time to start thinking about what you are going to be gifting to your clients, top referrers, or students. HOW MUCH TO SPEND? Holiday gifting is about showing your appreciation to your client. We have to …